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Our Programs & Events

Each month, the OC Ad Federation hosts evenings consisting of educational or social programs. Our educational programs cover a range of topics related to the advertising industry. Each event kicks off with a reception in which our members network with one another. This is followed by the main event, which features a guest speaker presentation. We typically attract 85-125 attendees per event.

Listed below are some of our past educational events:

• Sports Marketing Panel:
  How major brands have leveraged sports within their marketing plans
• Effen Vodka:
  Experiential marketing secrets revealed
• Las Vegas Revealed:
  What happens in Vegas stays in Vegas campaign
• Nissan's Shift campaign:
  Advertising and PR working together
• Student Career Days Workshop:
  Agency tours and panel discussions
• Volvo Design Team:
  Designing the first Female vehicle
• Intel:
  New challenges in the high technology industry
• Chank Diesel:
  Innovation in advertising font type
• Clear Channel Media:
  Monopolies and Ad Clutter
• The Cannes Awards:
  Best campaigns from around the World
• The MINI car brand:
  Secrets behind the campaign
• Superbowl ad review
  Superbowl XLIII Ads 2009
• Utilizing Social Marketing Panel Series
  Social Networks / Viral Marketing / Mobile Media

Our biggest event of the year is the Orange County Ad Awards, held at the end of March. Typically hosted at a local hotel venue, we highlight the year's best advertising from around all Orange County agencies, with categories ranging from television, print and radio to direct marketing and online advertising. There are usually 350+ guests, ranging from the business and creative ends of the industry who attend this much-anticipated event each year.

Our social events are held at different venues often on a Tuesday or Thursday evening. We seek out the new and/or the most popular locations in town for these events! On average, 75-100 guests attend these networking and social gatherings.

Some of our past socials were held at the following Orange County locations:

• Chakra, Irvine
• Aegean Café, Laguna Beach
• Casa del Camino, Laguna Beach
• 21 Oceanfront, Newport Beach
• Muldoons, Newport Beach
• Café Tech Space, Aliso Viejo
• Sutru Lounge, Costa Mesa
• Newport Dunes, Newport Beach
• Subject Matter, Costa Mesa
• Ozumo Lounge, Newport Beach

Our biggest social event of the year is the annual Holiday Party. This is attended by approximately 250 guests. Previous venues have included the Balboa Bay Club, St. Regis Monarch Beach and the Galaxy Theater in Costa Mesa.